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Article on sectorial information Study & consulting :WINTMARKET, support for innovative companies
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WINTMARKET, support for innovative companies

Specializes in advising and assisting the marketing of IT products, WINTMARKET offers a range of original products and services, adapted to this niche market.
wintmarket.JPG WINTMARKET is a young company (12.2009) which has a broad catalog of offerings, which its leader, Serge d’ANNA (ex-commercial director at ALCATEL France Southeast), developed in response to the needs of innovative firms: "We now offer 3 main products witch directly concern marketing: a CRM tool, a range of marketing and technology services, and an offer of support for exporting. This range is exclusively for innovative firms! ".

CRM SaaS

The product in time. It illustrates perfectly the demand that WINTMARKET want to meet: eventManager CRM is a Customer Relationship Manager proposed by OGMYOS. "The OGMYOS solutions are easy to use and user-oriented, says Serge d’ANNA. The SaaS CRM moduls, EventManager, provides real added value by its simplicity and rich functionality at a competitive price". In charge of the distribution of the CRM since February, WINTMARKET opted for dissemination through its network of independent distributors, in constant development.

Expanded marketing services

Truly proactive company, WINTMARKET also offers innovative services that any business needs to penetrate a market and to develop: adapt its product to marketing of innovation, train its technical and business resources to its specific market, be accompanied in its development. Internal consultants experienced, like its founder, allow WINTMARKET to respond promptly to customer expectations for advice and accompany, but also for specific solutions development.

Gateway to the North American market

The WINTMARKET partner in this market, ALSAGO, is a Canadian company that broadcasts a unique accompaniment to the export of innovative firms. The overall benefit is to help a selected European company for 3 years in foothold in Canada or United States. This service is based on three phases:

1. The product selection and financial structuring of the transaction,
2. The integration of the project to the ALSAGO platform (market research, marketing, business plan, find partners and funding)
3. Creation of the American subsidiary (adapting the product to market, building teams, coaching for 3 years).

Serge d’ANNA hopes to take advantage of the American continent power of attraction for European companies, to develop this market niche for which WINTMARKET, and its network of correspondents and distributors, seems quite well positioned.
Mortimer (France) - Monday 19th of April 2010


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